Miss Louise Taechaubon, Chairman of the Executive Committee, Triton Holding Public Company Limited, revealed that Madame Louise Soap It started with myself being interested in skin, so I wanted to pass on good skin health and cleanliness to groups of people who are interested and love beauty. which has collaborated with R&D in product development To create the brand Madame Louise, which will be a brand that brings together things that we are interested in and have used that are confirmed to be good.

Ms. Louise added that the company has set a goal of continuous growth for 3 years due to the economic situation that is expected to return to vibrancy due to the policy of opening the country. It aims to become the top 3 in the premium formula soap market. at an accessible price It can also answer the questions of beauty and cleanliness at the same time. As for distribution channels that will help grow, there are many, from convenient stores. Leading department stores, beauty retailers such as 7-11, Matsumoto Kiyoshi, Eve and Boy, Boots, Lotus's, Tops and Big C, as well as online channels both domestically and internationally. All international platforms such as Lazada, Shopee, Line My shop, Would you love it, Konvy, Tmall, Amazon and Alibaba.

For soap, Madame Louise focuses on the Masstige market, which has positive factors with customers looking for everyday consumer products that offer better quality. At a price similar to products already on the market, with FMCG products currently in the process of recovering from a situation that has been stagnant for more than 2 years for the marketing plan. We use the presenter strategy to tell the story of the brand's value through the presenter using Poy - Treechada Petcharat. In addition, we also use Omni channel marketing. The brand will begin to spread the word using digital media. To penetrate the market both domestically and abroad. Let's go together as well.